Ibm Unica Campaign Training
Ibm Unica Campaign Training Introduction
Ibm Unica Campaign Course Content
Unica Campaign Basics
- The Unica 8 Suite
- Campaign Concepts & Terminology
- Navigating Around the Unica Campaign Interface
- Creating a Campaign
Building a Campaign, Data Refinement & Output
- Configuring Queries Based on the Derived Fields
- The Snapshot Process
- Table Mapping
- The Audience Process
- The Extract Process
- Scheduling the Flowcharts
Building a Campaign, Data Selection & Manipulation
- Creating a Flowchart
- The Select Process
- Strategic Segments
- Definition & Use
- Associating Segments With Campaigns
- The Merge Process
- Building Queries With the Unica Macros
- Building Queries With the User Variables
- The Segment Process
- The Sample Process
- Running Flowcharts
- Using the Flowcharts Templates